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Skin & Allergy News Digital Network Advertising Information

Skin & Allergy News Digital Network provides comprehensive professional news and information designed to enable dermatologists to stay current.

Individual access to Skin & Allergy News Network is free, based upon users registering with the site. Skin & Allergy News Digital Network is commercially supported by online advertising and sponsorships.

Skin & Allergy News Digital Network offers an array of online advertising and sponsorship opportunities including:

  • Run-of-Site Online Advertising
  • Targeted Online Advertising: Behavioral, Contextual or Keyword
  • E-Newsletters: The Skinny, weekly top news e-newsletter, and 10 Specialty Focus monthly e-newsletters
  • 10 Specialty Focus Sponsorships (Acne & Rosacea, Aesthetic Dermatology, Atopic Dermatitis & Eczema, Cutaneous Oncology, Hair & Nails, Infectious Diseases, Pediatric Dermatology, Psoriasis & Rheumatologic Disorders, Skin of Color, Wound Healing)
  • Banners, Spotlights, Skyscrapers, Keyword Search
  • iPanels – Interactive expandable ad units
  • Section and Content Sponsorship (Medical Dermatology, Dermatologic Surgery, Aesthetic Dermatology, Across Specialties, Practice Trends, Videos, Podcasts, Article Downloads, etc.)
  • MicroSites: custom branded content/advertoria
  • Interactive live and on-demand Webinars

For online advertising and sponsorship rates and information, please contact:

Sales Director, IMNG
Mark E. Altier
m.altier.@elsevier.com
973-290-8220

National Account Manager
Sally Cioci
s.cioci@elsevier.com
973-290-8250

 

Skin & Allergy News Advertising & Promotions Policy

 

These guidelines govern various aspects of Advertising on the Skin & Allergy News digital network and other Sites of IMNG Medical News. These Sites are directed to healthcare professionals. In this document,  the terms "Advertising" and "Advertisements" include third party banners, badges, contextual Advertising, Sponsored Content, and Promotions. The guidelines in this policy govern issues like acceptance of Advertisements and Promotions by IMNG Medical News and its affiliated Sites, how Advertisements and Promotions are displayed on IMNG Medical News, and the removal of Advertisements and Promotions from IMNG Medical News. IMNG Medical News has sole and absolute discretion with respect to interpretation and enforcement of this policy and all other issues associated with Advertising on the IMNG Medical News. IMNG Medical News may change this policy at any time by posting a revised policy to the applicable IMNG Medical News Sites.

  1. IMNG Medical News has sole discretion for determining the types of Advertising that will be accepted and displayed on IMNG Medical News, and under no circumstances will IMNG Medical News’s acceptance of any Advertisement be considered an endorsement of the product(s) and/or service(s) advertised or for the company that manufactures, distributes, or promotes the products or services.
  2. IMNG Medical News will not accept Advertising that, in IMNG Medical News’ opinion, is not factually accurate and in good taste.
  3. There are certain categories of advertisements that IMNG Medical News will not permit on the IMNG Medical News at any time. These categories include but are not limited to the following:
    • illegal or objectionable products
    • fraudulent, deceptive, illicit, misleading or offensive material
    • material that misrepresents, ridicules, discriminates (real or implied) or attacks an individual or group on the basis of age, national origin, race, religion, gender, sexual orientation, marital status, disability or any other status deemed inappropriate for the IMNG.
    • alcohol
    • weapons, firearms, ammunition, or fireworks
    • gambling
    • pornography or related themes
    • tobacco use of any kind
    • the simulation of news or an emergency
    • material that directly advertises products to or is intended to attract children
    • media or messages for or that reference "M" rated video games or content
    • unreasonable, unlikely or extraordinary product or service claims
    • media messages or imagery that strobe or flash
    • media or messages that contain unsubstantiated "miracle" weight loss or other miracle claims of cure
    • advertising units that extend beyond the defined advertising space or interfere with the content or impact the readability of the content without user initiation
    • advertising units that do not retract to the defined advertising space upon user scroll off or contain a "close" or "X" for user to retract or close the ad unit/message after user initiation
    • advertising units that mimic computer functions or deceptively indicate a computer or other function that would be reasonable to the average user to assume as a reason to click the unit
  4. Advertisers must only offer products or services. The Advertising must also clearly identify the advertiser. Any Advertising that could be misconstrued as editorial content will be clearly labeled as Advertising.
  5. IMNG Medical News recognizes and maintains a distinct separation between advertising and sponsored content and editorial content. All Advertising, promotional, sponsored or marketing content on IMNG Medical News Sites will be clearly and unambiguously identified. IMNG Medical News will not allow any Advertising on at IMNG Medical News Sites that is not identified with the label of "Advertisement."
  6. A click on an Advertisement may only link the end user to the third-party advertiser's site or to relevant sponsored content area on a IMNG Medical News Site.
  7. While third party (sponsor produced) content must adhere to this Advertising Policy, labeling of Sponsored Content on the IMNG Medical News Sites is governed by Our Sponsor Policy, which describes how we label information from our Sponsors and the steps we take to help our end users understand the differences between IMNG Medical News content and Sponsored content.
  8. Advertising on the IMNG Medical News Sites may not link directly to a registration/email capture page. Any user registration or email capture pages resulting from an ad click must be, at minimum, two clicks away from the original Advertisement. IMNG Medical News will not run Advertising that requires registration and/or log-in in order to view a significant portion of the content of the Advertising or the related site. IMNG Medical News reserves the right to determine what level is 'significant'.
  9. IMNG Medical News reserves the right to reject, cancel, or remove at any time any Advertising from the IMNG Medical News Sites for any reason and will provide prompt notice to the advertiser upon rejection, cancellation, or removal of any Advertising, together with an explanation following the rejection, cancellation, or removal. IMNG Medical News also reserves the right to determine the appropriate placement of the Advertising on the IMNG Medical News Sites.
  10. It is the Advertiser's responsibility to comply with all applicable domestic and foreign laws, including applicable laws and regulations of regulatory bodies. This includes pharmaceutical advertising to physicians that must comply with FDA guidelines for Direct to Physician (DTP) and advertising. IMNG Medical News will not monitor compliance with applicable laws and regulations. However, IMNG Medical News reserves the right to review all Advertising for compliance with applicable laws and regulations and, if IMNG Medical News becomes aware of any breach or potential breach of any applicable law or regulation or of these guidelines, IMNG Medical News may remove the Advertising.
  11. No Advertising on the IMNG Medical News Sites shall include any pixels, tags, flash containers or any other type of information collection software code or shall place any beacons, cookies or other information collection devices on the browsers of IMNG Medical News Users unless expressly approved in writing by IMNG Medical News.
  12. No Advertising will be allowed on the IMNG Medical News Sites that could injure the good name or reputation of IMNG Medical News or any IMNG Medical News Site.
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